Book

The Art of Trading in Japanese-style : the Pursuit is not for Profit, but for the Hearts of Buyers.  (Amazing Japan). The Art of Trading in Japanese-style : the Pursuit is not for Profit, but for the Hearts of Buyers. (Amazing Japan).
The Art of Trading in Japanese-style : the Pursuit is not for Profit, but for the Hearts of Buyers.  (Amazing Japan). The Art of Trading in Japanese-style : the Pursuit is not for Profit, but for the Hearts of Buyers. (Amazing Japan).

Mikhail Krupyanko, Ivan Krupyanko, Liana Areshidze

The Art of Trading in Japanese-style : the Pursuit is not for Profit, but for the Hearts of Buyers. (Amazing Japan).

Moskva, 2016, 280 pages

ISBN: 978-5-7133-1543-6

In their fourth edition of the series “Amazing Japan”, the authors consider an important aspect of the daily life of the Japanese, which does not leave any foreinger indifferent. It is about the basic principles of behavior that guide all Japanese vendors. Secrets of the art of customer service are based on tradi-tional Japanese values. Even an ordinary Japanese buyer for a Japanese seller is a god, and he treats him accordingly. It is no accident that the authors included in the title of the book the fair idea that trade in Japan is aimed not at making a profit, but in winning the hearts of buyers.
The book gives 98 rules of conduct of the Japanese seller, as well as 90 tests for determining his professional suitability.
The authors hope that this publication will be use-ful for many Russian trade workers. It will help them to increase sales volumes and thereby make a significant contribution to accelerating the pace of economic development in Russia, to enhance the culture of service to Russian buyers.

RUS